ONLINE PRIVACY STATEMENT
PLEASE READ THE FOLLOWING CAREFULLY
GENERAL INFORMATION ABOUT THE POLICY OF THIS WEBSITE IN ITS COLLECTION, PROTECTION, USE AND DISCLOSURE OF THE PERSONAL INFORMATION GATHERED ON THIS SITE. IF YOU ARE UNDER 18 YEARS OF AGE, PLEASE BE SURE TO READ THIS PRIVACY STATEMENT WITH YOUR PARENTS OR GUARDIAN AND ASK THEM QUESTIONS ABOUT WHAT YOU DON’T UNDERSTAND.
This website, including all services offered hereon (collectively, the “Site”), is owned and operated by Pearson Education, Inc., and its affiliates (collectively, “Pearson” or “We”). Pearson recognizes the importance of explaining our privacy policies to users of our Site and protecting the privacy of Personally Identifiable Information we obtain through the Site. Please note that this Privacy Statement may be revised by Pearson from time to time, particularly to address changes in our business, the law or technology. If that happens, we will post the revised policy here. Revisions are effective upon posting and your continued use of this Site after the posting will be subject to the changed terms of the revisions.
LINKS TO OTHER SITES
WHAT PERSONAL INFORMATION DO WE COLLECT AND USE
We consider the following to be examples of Personally Identifiable Information but there may be others: your first and last name, email address, home address, phone number, date of birth, credit card information, and certain other information, such as a Social Security Number, if it is linked with your Personally Identifiable Information. If you are in grades K through 12, then we strongly recommend that you not use ANY PERSONAL INFORMATION as a user ID. We also strongly recommend that you do not use ANY PERSONAL INFORMATION as a password for this Site or others.
Users should be reminded that any Personally Identifiable Information that is voluntarily posted by a user to a public area of a Pearson website (for example, a posting to a blog, or chat room) might be collected and used by others. We cannot prevent such uses.
INFORMATION SHARING AND DISCLOSURE
Pearson may use a third party service to collect anonymous visitor information like IP addresses, browser types (such as Internet Explorer or Mozilla Firefox), referring pages, pages visited and time spent on a particular site. Pearson collects this information (1) for statistical analysis of the Site such as web page traffic patterns or usage; (2) to administer our Site and servers; (3) to allow for auditing of our services by some third parties who have that right; and (4) for internal purposes to make marketing decisions.
SPECIAL NOTICE TO PARENTS, TEACHERS AND CHILDREN
PARENTS AND TEACHERS: We encourage parents, guardians and teachers to spend time with their Children (Children 12 and under) when their Children engage in the on-line activities on this Site. We will never request Personally Identifiable Information from a Child through Pearson. We do not require anyone to disclose more Personally Identifiable Information, than is reasonably necessary to participate in the on-line activity. No Personally Identifiable Information of children should be submitted to or posted on this Site by Children without the consent of their parent or guardian. We encourage parents to help us protect their Children’s privacy by instructing them never to provide Personally Identifiable Information on this Site or any other website without parental permission.
CHILDREN: Please do not give your full name, email address, home address, telephone number or any other Personally Identifiable Information that would enable someone to contact you either on-line or off-line, without first asking your parent or guardian and teacher for permission.
We do not knowingly collect Personally Identifiable Information from Children on this Site either directly or passively except when a Child may voluntarily submit such information through a “Contact Us” link on the Site or a public posting area on the Site, if such feature is available. If a Child e-mails us via a “Contact Us” link on any child-directed area of this Site and we can identify the sender as a Child, any Personally Identifiable Information submitted will only be used to respond on a one-time basis to such Child. In addition, if we have actual knowledge that a Child is sending or posting Personally Identifiable Information on any area of this Site, we will use commercially reasonable efforts to delete such Personally Identifiable Information before it is made public. Please note that any online store that may be accessed from the Site is intended for parents, teachers and other adult purchasers over the age of 18 and requires the submission of Personally Identifiable Information to fulfill and service any transactions.
We may disclose a Child’s Personally Identifiable Information if we have reason to believe that disclosing this information is necessary to identify, contact or bring legal action against someone who may be causing injury to or interference with (either intentionally or unintentionally) our rights or property, other users, or anyone else that could be harmed by such activities. We may also disclose a Child’s Personally Identifiable Information when we believe in good faith that the law requires it.
Pearson uses software tags called “cookies” to identify customers when they visit our site. Cookies are used to remember user preferences and maximize performance of our services. The information we collect with cookies is not sold, rented, or shared with any outside parties. Users who disable their Web browser’s ability to accept cookies will be able to browse our Website but will not be able to successfully use our Service.
We use both session ID cookies and persistent cookies. A session ID cookie expires when you close you browser. A persistent cookie remains on your hard drive for an extended period of time. You can remove persistent cookies by following directions provided in your Internet browser’s “help” file. Persistent cookies enable us to track and target the interests of our users to enhance the experience on our site.
Web pages may contain an electronic file called a web beacon, pixel tag or clear gif, among other terms, which allows a web site to count users who have visited that page or to access certain cookies. Pearson uses web beacons in the following ways:
Pearson uses web beacons within the Site to count users and to recognize users by accessing Pearson cookies. Being able to access Pearson cookies allows us to personalize your experience when you visit Pearson web sites that are located both on and off of the Pearson domain.
Pearson’s practice is to include web beacons in HTML-formatted email messages (messages that include graphics) that Pearson, or its agents, sends in order to determine which email messages were opened and to note whether a message was acted upon.
Pearson maintains log files of the traffic that visits our site. We do not link any information gathered in these log files to personally identifying information. Log files are used to manage traffic loads and information technology requirements for providing reliable service. Information collected includes IP addresses and browser types.
The security of your personal information is important to us. We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
All information gathered on the site is stored and maintained in secure facilities that limit access to authorized personnel only.
Retention of Information
Pearson will keep personal information of its users for as long as they are registered subscribers or users of our products and services, and for a reasonable time thereafter.
We reserve the right to disclose your personally identifiable information as required by law and when we believe that disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order, or legal process served on our Web site.
ChangeS in this Privacy Statement
We reserve the right to modify this privacy statement at any time, so please review it frequently.
If you have questions or concerns regarding this statement, you should contact Pearson by emailing firstname.lastname@example.org
Pearson ELT is located at 10 Bank Street, White Plains, New York 10606. Our phone number is (914) 287-8000. Pearson ELT is a division of Pearson Education, Inc., One Lake Street, Upper Saddle River, New Jersey 07458.
You may also use the “Contact Us” page in this website.